Symbolic consumption of print media: how physical newspapers allow Romanian readers to do identity work \n \n Contemporary consumption is a complex practice distancing itself over time from utilitarian perspective and encapsulating a broad range of meanings and levels of interpretation. Postmodern consumer is no longer ''using'' things in order to fulfil concrete and immediate needs but producing experiences and ''selves'' through consumption acts. Postmodernity offered a central position within its repertoire to the idea of identity construction through acts of ''bricolage'' and consumption adhered to it. Consumers are perceived as flexibly building new identities from the resources available to them and reconsidering constantly their self' conceptions. The present volume adopts a postmodern view of consumption and employs an interdisciplinary approach by bridging the literatures from consumer research, audience research and material culture studies to investigate the interplay of print media consumption and readers to do identity in Romania.
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Symbolic consumption of print media - Laura Toma
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Cupluri celebre - Francois-Xavier Gauroy
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Poeme in care te vei regasi - Alexandru Jipa-Teodoros
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Relatii Publice Si Publicitate - Flaviu Calin Rus
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Symbolic consumption of print media: how physical newspapers allow Romanian readers to do identity work \n \n Contemporary consumption is a complex practice distancing itself over time from utilitarian perspective and encapsulating a broad range of m | Cine n-a cunoscut acea secunda magica,acea clipa de vesnicie in care viziunea neasteptata a celui mult asteptat fulgera,provoaca stupoare si indoiala,paralizeaza la propriu?Cine n-a trait niciodata dragostea la prima vedere?O intalnire le-a schimbat | Fără să pretindă că este poet, Alexandru Jipa-Teodoros ia poezia în serios și scrie versuri pentru a cuprinde în ele stări, fulgurații, amintiri, reverii. Discursul lui este dezinhibat, aglutinând ecouri poetice din epoci diverse, pigmentate cu mult | \nDin cuprins: \n - Actiunea planificata; \n - Comunicarea intrasistemica; \n - Comunicarea cu mediile de informare in masa; \n - PR cu resurse limitate; \n - Alte modalitati de a crea imagine unui sistem.\n \nPlanificarea reprezinta una dintre cele |
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